Chapter Events - Event View
This is the "Event Detail" view, showing all available information for this event.
If registration is required or recommended, click the 'Register Now' button to start the process.
If the event has passed, click the "Event Report" button to read a report and view photos that were uploaded.
Tamsen Webster: Compact Keynotes
Compact Keynotes: How to send the strongest, simplest message in the shortest amount of time
If there’s been one big trend in speaking over the last decade (and the last two years in particular!) it’s this: short is the new long. Whether it’s for clients who want you to have the same big impact in increasingly smaller timeslots, presenting “bite-sized” content to promote your work, or even for fulfilling a long-held dream to give a TED talk, how can you possibly fit the same big ideas in a much smaller space? The simple answer—you can’t. But fear not, when it comes to crafting compelling keynotes, volume doesn’t always equal power. In fact, it often works against it. Why? Because the biggest changes in your audience’s behavior start with the simplest shifts in the story they need to tell themselves about you. And counterintuitively, more content equals more complications in that simple story. In this session, 25-year message strategist and former TEDx Executive Producer Tamsen Webster will share her proven process for landing even your biggest ideas with power, even if you only have a minute to land your message. You may just find it’s a process for helping all your content to not just wow the crowd, but change them.
About Tamsen Webster
Part strategist, part storyteller, part English-to-English translator, Tamsen Webster helps experts drive action with their ideas. Tamsen honed her trademark Red Thread approach in and for major organizations like Johnson & Johnson, Harvard Medical School, and Intel, as well as with hundreds of individual founders, academics, and thought leaders. She's a former TEDx Executive Producer and current Idea Strategist. Most recently, Tamsen was named to the Thinkers50 Radar thinkers to watch class of 2022. She presented on the mainstage at Thrive 2022 and is also the author of Find Your Red Thread: Make Your Big Ideas Irresistible.